Webbula Blog

Four Steps to Reduce Subscription Customer Churn Using Email Marketing

By Ada Barlatt

Reducing customer churn is important, especially for organizations that use a membership or...

Dispelling the Myth that Email Verification and Hygiene isn’t Needed with Double Opt-In

By Jenna DePofi

I recently came across a thread on LinkedIn that sparked the topic for this article. As I scrolled...

3 Marketing Automation Strategies for Sustaining Success

By The Webbula Team

An effective marketing automation strategy drives lead generation and the shortest path to...

How to Improve Cross-Channel Marketing with Data Enhancement

By The Webbula Team

The ability to provide a seamless experience for your customers and reach them on their phones and...

3 Last-Minute Tips to Get All the Revenue You Can from Your Holiday 2021 Email Marketing Campaigns

By Jeanne Jennings

The Difference Between Deterministic Data and Probabilistic Data

By The Webbula Team

Marketers and advertisers need reliable, accurate audience data for cross-device campaigns—like...

2022 Email Marketing Predictions from the Email Experts

By Jenna DePofi

It’s that time of the year again, marketers are deep into holiday planning. Just when the holiday...

Open Rates Aren't Perfect: How to really know if your emails are engaging

By Emily McGuire

For the new year, Webbula is launching a series of blog posts about email marketing metrics. We...

Email Metrics to Replace Open Rates After the iOS 15 Update

By Dela Quist

For the new year, Webbula is launching a series of blog posts about email marketing metrics. We...

3 Ways a Reverse Email Append Can Help Your Business

By Jenna DePofi

What is a reverse email append? A reverse email append is when an opted-in, consenting, and,...

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Four Steps to Reduce Subscription Customer Churn Using Email Marketing

Dispelling the Myth that Email Verification and Hygiene isn’t Needed with Double Opt-In

3 Marketing Automation Strategies for Sustaining Success

How to Improve Cross-Channel Marketing with Data Enhancement

3 Last-Minute Tips to Get All the Revenue You Can from Your Holiday 2021 Email Marketing Campaigns

The Difference Between Deterministic Data and Probabilistic Data

2022 Email Marketing Predictions from the Email Experts

Open Rates Aren't Perfect: How to really know if your emails are engaging

Email Metrics to Replace Open Rates After the iOS 15 Update

3 Ways a Reverse Email Append Can Help Your Business