Category

marketing

How Email Marketers Prepare to Say So Long to Apple Mail Tracking Pixels
  There’s a lot of concern from email marketers about Apple Mail Privacy Protection...
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Ask the Experts: If you could only use two email metrics, which two would you use?
  For 2021, Webbula launched a video series where we sit down with email industry experts to...
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Ask the Experts: Promotional Tab vs. Primary Tab
  For 2021, Webbula launched a video series where we sit down with email industry experts to...
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Metrics Series: 6 Ways Customer Lifetime Value Can Drive Email Marketing Strategy
  For 2021, Webbula is launching a series of blog posts about email marketing metrics. We have...
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Ask the Experts: Most Valued but Underrated Tactic in Email Marketing
For 2021, Webbula launched a video series where we sit down with email industry experts to...
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Click-to-Open Rate - The Best Measurement of Email Engagement
For 2021, Webbula is launching a series of blog posts about email marketing metrics. We have a...
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Ask the Experts: Email & Google Phasing Out Third-Party Cookies
For the new year, Webbula is launching a video series where we sit down with email industry...
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Inactive Email Subscribers: Measure and Minimize Instead of Reactivating
For the new year, Webbula is launching a series of blog posts about email marketing metrics. We...
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How Marketers can Capitalize on Email Marketing Personalization 
Email marketing personalization has proven to be one of the best ways to increase email...
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Hey Bronto Clients: Time for a Spring Email List Cleaning
If ever there was a message that screamed, “Time for spring cleaning!” Bronto Software users...
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