I recently came across a thread on LinkedIn that sparked the topic for this article. As I scrolled through, I was concerned by how many email marketers believe double opt-In…
Publish Date November 5, 2019. Updated on March 21, 2022 There is no doubt that a big pain marketers face is having to string together data from multiple sources to…
Most businesses likely have a web form present somewhere on their website for capturing important customer and prospect contact information. That web form probably consists of the standard name, street…
Programmatic Media Buying is here to stay. It is impossible to estimate what percentage of current ad buying is being done programmatically, but there is no doubt it is on…
Phishing attacks are on the rise, and they’re more deceptive than ever. An estimated 97% of people globally can’t correctly identify a sophisticated phishing email. Chances are your customers are…