Category

email list

How Email Marketers Prepare to Say So Long to Apple Mail Tracking Pixels
  There’s a lot of concern from email marketers about Apple Mail Privacy Protection...
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The Ultimate Clean Email List Guide for Retailers
A clean email list is crucial for retailers everywhere as the back-to-school and holiday seasons...
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Metrics Series: 6 Ways Customer Lifetime Value Can Drive Email Marketing Strategy
  For 2021, Webbula is launching a series of blog posts about email marketing metrics. We have...
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Click-to-Open Rate - The Best Measurement of Email Engagement
For 2021, Webbula is launching a series of blog posts about email marketing metrics. We have a...
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Inactive Email Subscribers: Measure and Minimize Instead of Reactivating
For the new year, Webbula is launching a series of blog posts about email marketing metrics. We...
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Here's Why You Need to Review Your Unsubscribe Process
Don’t burn bridges with a complicated unsubscribe process. Leave the road open for customers to...
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Email as a Conversion Tool: 5 Metrics You Should Be Tracking
For the new year, Webbula is launching a series of blog posts about email marketing metrics. We...
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Items For Your 2021 Email Marketing To-Do List
What can we say about the year 2020 that hasn’t been said already? It was a year that saw a...
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Webbula Metrics Series: Understanding and Leveraging the Power of Open and Click Reach Rates in Email Marketing
For the new year, Webbula is launching a series of blog posts about email marketing metrics. We...
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Harnessing the Intimacy of Email in a Post-Covid Retail World
Friends, I have seen the future of retail, and it is digital and direct-to-consumer. No, I’m...
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