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The Data Vault
The dataVault Story
How Email Marketers Prepare to Say So Long to Apple Mail Tracking Pixels
There’s a lot of concern from email marketers about Apple Mail Privacy Protection...
Metrics Series: 6 Ways Customer Lifetime Value Can Drive Email Marketing Strategy
Emma Warrillow, & Tammi Miller
For 2021, Webbula is launching a series of blog posts about email marketing metrics. We have...
9 Favorite Lessons From 20 Years in the Email Marketing Industry
There are a lot of disadvantages to getting older but there are also some benefits such as...
Click-to-Open Rate - The Best Measurement of Email Engagement
For 2021, Webbula is launching a series of blog posts about email marketing metrics. We have a...
Inactive Email Subscribers: Measure and Minimize Instead of Reactivating
For the new year, Webbula is launching a series of blog posts about email marketing metrics. We...
Webbula partners with Truthset and the ANA AIMM to execute benchmark multicultural consumer data quality
The Webbula Team
Published on November 17, 2020 From PRWeb Webbula, The Data Solutions Experts, is honored to...
How to Get Your Data Ready for Your Next CDP
Publish Date November 5, 2019. Updated on November 3, 2020 There is no doubt that a big pain...
Why 52% is Not Accurate Enough
“To bring value, you must be better than a coin flip." - My Father. DELIVERING VALUE My...
Email Marketers: Are You Thinking “Outside of the Box”?
Email marketing is widely acknowledged as having the highest ROI across marketing activities...
Dispelling the Myth that Email Verification and Hygiene isn’t Needed with Double Opt-In.
I recently came across a thread on LinkedIn that sparked the topic for this article. As I...
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