All Posts By

Melissa McGaughey

Email Acquisition Best Practices 101
Email is one of the most powerful marketing channels in your arsenal. However, according to ...
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3 Things Agents Need to Know About Commercial Real Estate Email Marketing
The pandemic struck a blow to the commercial real estate industry (just like nearly every other...
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A Guide: The Difference Between Zero, First, Second, & Third-Party Data
Recent developments around data privacy and data collection have made marketers everywhere start...
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Back to School 2021: Retailers Should Use First-Party Data Enrichment
Back to school 2021 is nearly upon us. And, with it, retailers who haven’t geared up...
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How Email Marketers Prepare to Say So Long to Apple Mail Tracking Pixels
  There’s a lot of concern from email marketers about Apple Mail Privacy Protection...
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The Ultimate Clean Email List Guide for Retailers
A clean email list is crucial for retailers everywhere as the back-to-school and holiday seasons...
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