All Posts By

Melissa McGaughey

Why “Free” Email Verification Doesn’t Work
 "Free email verification" is an option that many marketers and business owners choose when they're...
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How To Validate Multiple Email Addresses (the Right Way)
You’ve asked the question, “How to validate multiple email addresses.” The real question is, is...
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Hashed Email Addresses Unlock the Future of Omnichannel Marketing
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How to Maintain CRM Data Integrity
What is CRM data integrity and why does it matter? Data integrity is defined by database.guide as...
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Email Acquisition Best Practices 101
Email is one of the most powerful marketing channels in your arsenal. However, according to Hubspot,
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3 Things Agents Need to Know About Commercial Real Estate Email Marketing
The pandemic struck a blow to the commercial real estate industry (just like nearly every other...
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A Guide: The Difference Between Zero, First, Second, & Third-Party Data
Recent developments around data privacy and data collection have made marketers everywhere start...
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Back to School 2021: Retailers Should Use First-Party Data Enrichment
Back to school 2021 is nearly upon us. And, with it, retailers who haven’t geared up back-to-school...
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How Email Marketers Prepare to Say So Long to Apple Mail Tracking Pixels
  There’s a lot of concern from email marketers about Apple Mail Privacy Protection implementation...
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The Ultimate Clean Email List Guide for Retailers
A clean email list is crucial for retailers everywhere as the back-to-school and holiday seasons...
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