Jeanne Jennings

I’m not a fan of how many email marketers do subject line testing. For many it’s almost an...

A few months ago, I was reviewing a client’s May email send schedule; most of it was made up of the...

For the new year, Webbula is launching a series of blog posts about email marketing metrics. We...

I started my career in online marketing, but a few years in, I spent about 6 years managing both...

Multi-effort email series, sometimes called drip campaigns, are one of the most powerful tools in...